COLOR WOW Color Security
HOW TO USE
Apply a coin-sized amount to wet hair and massage into lather.
Rinse.
Repeat for best results.
Follow with Color Security Conditioner (sold separately) and style as usual.
WHY IT'S WOW
One rich lathering, sulfate-free, residue-free formula for all hair types
Unlike most shampoos, every ingredient rinses off for optimal hair and scalp health
Our color protect shampoo contains no silicones, thickening, conditioning or anti-frizz ingredients that stay behind and can weigh hair down, dull it, cause scalp irritation and even hair loss